Brand Design Audit:
Assess your visual strategy

Your brand is the face of your business. It’s the first thing customers see, and it’s how they remember you.

Do you have an existing business but not quite sure your ideas are hitting the spot? Struggling to set up your brand and business visual branding?  If you’re not quite ready yet to go through the whole design branding process, a brand design audit is exactly what you need. Let me explain why.

  • What is a brand design audit?

    A brand design audit is an evaluation of your visual identity. It’s an analysis of your logo, typography, colour palette, and overall brand aesthetic. The goal is to ensure that your design is consistent, appropriate for your audience, and reflective of your brand values. And often, more than just design, it also applies onto your business brand overall.

  • Why is a brand design audit important?

    As your business grows and evolves, your brand design may need to change too. Without regular assessments of your design strategy, you risk falling behind your competitors and losing customers. A brand design audit also helps you identify areas for improvement, such as outdated graphics or misaligned messaging.

  • Does this sound like you?

    • You created your business brand by yourself a few years ago

    • You didn’t have the money to invest in a designer when you first started

    • Your business quickly boomed and you had no time to think about branding

    • You’re successful but you feel that your brand is no longer aligned with your values

    • You have no idea what your business should look like

    • You’re not sure how to turn your new ideas into visuals

    That’s totally fine! Not every business can afford a sleek new design when starting out, but if you feel you can now evolve with your business, it’s definitely time to do a brand audit.

The brand audit process

  • Workbook

    After touching base via email, you’ll receive a workbook to work through about your WHY, your business voice and challenges, your ideal client, brand values & aesthetics.

  • First call

    After I read through your workbook, we’ll catch up for a video call to talk through your answers, talk about your ideas or challenges, about what you like and dislike.

  • Report time

    I’ll send come back to you with a short presentation with recommendations, suggested changes to your business branding as well as a moodboard showing your potential new branding.

  • Second call

    We’ll have another 30-minute call where I explain the report and any suggested changes and answer any questions you have. You’ll also have the opportunity to book any other design services with a special offer!

Book your brand audit

Ready for your personalised brand audit?

A the end of it all, you’ll get an amazing feeling of clarity as well as a strong and memorable brand heading in the right direction. Get your mini brand audit done for AUD$490 (and a bonus 10% off my branding packages if you decide to keep going). Get in touch to start your brand audit journey!